How strong is your Distortion Layer? 🪩
Food for thought for your solo business
Hi solopreneurs,
Today’s inspiration comes from the world of consulting. Luk Smeyers shares about the Distortion Layer as it applies to consulting firms.
After a minute of reflection, turns out i’ve been dealing with many of these traps in the past 10 years since i’ve been working as a solo business owner.
Maybe it’s a good opportunity to reflect on your own business, where leadership = you?
The Distortion Layer - how consulting firms get trapped
FOMO - Fear of missing out makes leadership chase every opportunity, diluting focus and clarity.
EGO - Belief that the consultancy can succeed at any project leads to overreach and lack of focus.
OPPORTUNISM - A habit of saying yes to anything that generates revenue blocks strategic discipline.
GREED - The pursuit of short-term gain overrides long-term strategic planning and differentiation.
FEAR OF SPECIALIZATION - Worry that narrowing focus will shrink opportunity, not realising it creates strength.
LEGACY BAGGAGE - Old offerings, client types, and habits linger even when they no longer serve the strategy.
PLEASING SYNDROME - Fear of disappointing clients leads to weak boundaries and too much order-taking work.
Till next time,
Bülent
This is the Solopreneur Gym ⚡️
It’s a gym in the sense that you’re invited to practice and do the reps for the health of your own business. Get inspiration, DIY workouts and access to live practice sessions 👟
Hosted by Bülent Duagi, executive adviser on strategy and foresight for CEOs and their teams.